Friday 23 January 2009

Bring it on Mr President!

No, not that President. There is absolutely no doubt that Barack Obama is the most popular President on the globe, not to mention the best looking.

This however, is about his European counterpart, European Commission President Juan Barosso and his efforts to boost social innovation - the design and implementation of creative ways of meeting social needs. "The financial and economic crisis makes creativity and innovation in general and social innovation in particular even more important to foster sustainable growth, secure jobs and boost competitiveness”, said President Barroso.

Social innovation covers a wide range of new models, from childcare to web-based social networks, and from the delivery of healthcare at home to new ways of encouraging people to use sustainable means of transport. Would that mean policy makers and creative people working side by side to create a better future? We certainly hope so.

Read the full article.

No comments:

Post a Comment